Converting Tire Kickers into Missionaries

Ever wonder why some open source projects are insanely popular and others struggle to get mind-share?  I do, all the time, especially since the “insanely popular” part is what I’m striving for as a Community Manager at Novell.  I recently read a great book entitled “Designing for the Social Web” by Joshua Porter.  In his book Joshua describes the life-cycle of a user interacting with a website and points out the various hurdles that must be overcome in order to create an active user.  This got me to thinking (dangerous) about the similarities shared between the life-cycle Joshua outlined and what open source projects go through.  I thought I’d write down my thoughts on this topic before I forgot them  Unaware User -> Awareness -> Interested Potential User Once you think you’ve got a handle on describing the nature of the problems you solve its time for some outreach.  This ...(Read More)